Matt F-o-x (BJ Novak) is all grown up and at the helm of his family’s business, Fox Books & Sons. Stressed from the looming threat of bankruptcy due to the booming online warehouse marketplace, Atlantic, Matt downloads a popular geography based dating app to his phone. He begins a long texting relationship with Sarah (Mindy Kaling) unaware that she is Sarah Nelson, the CEO of Atlantic and that they are both about to go to the mattresses. Cameo by Taylor Swift as Aunt Annabel.
”Like anyone who goes to the bookstore, I wasn’t there to buy books. I do that on the internet at, like, 50% off and free shipping and no tax. Oh my god $28.95 for a book? But luckily, this time, I made an exception, because if there’s one thing that I can never resist, it’s a good tote bag.”